Projects & Experience

Amy’s Ice Cream

tasked with developing a strategic plan to support Amy’s Ice Cream as it prepares to open a new location in Ann Arbor. The project focused on research, audience insights, and media strategy to help the brand connect with the local community.

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Texas Student Media Internship

In my role, I oversee the Student Influencer Program from campaign planning through execution. I work closely with brands and student creators to ensure campaigns run smoothly, stay on schedule, and deliver meaningful results.

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